Keyed In
One new episode every week, documenting Key City Digital's climb from $20K+ a month toward $100K. Real numbers, real decisions, filed under five pillars: get clients, recurring revenue, delivery, scale, and real founder life.
Coming Sep 1, 2026
This episode is scheduled. The player appears here when it publishes.
The honest reasoning behind starting a media brand in the middle of running a growing agency—what it costs, what it's for, and why now.
Key takeaway
Documenting the work is a forcing function for clearer thinking, not a distraction from it.
Episode library
Every episode is tagged to at least one pillar so you can follow the thread you care about instead of watching in order.
Where local agency clients actually come from, and what it costs to earn them.
Turning one-off projects into subscriptions that compound month over month.
Fulfilling the work without drowning in it—scope, systems, and hand-offs.
Hiring, delegation, and the operating numbers that decide what to do next.
The unglamorous decisions, mistakes, and trade-offs behind the growth.
Keyed In
Keyed In shows the decisions as they happen. The Starter Map turns them into a first-90-days plan you can run yourself.